SimplyDIRECT Expects Fast Growth after Doubling Revenues in 2005

January 6, 2006 – Sudbury, MA Due to a 72% growth in revenue from 2004 to 2005, SimplyDIRECT’s president, Doug Barth expects continued growth in 2006. “Every indication points to a very strong year ahead,” he said. “Almost all of our clients are returning with new, larger assignments. Plus we’re getting new assignments from new clients every few days. I can’t remember so robust a period.”

Fueling the growth is demand for high-response marketing campaigns, coupled with SimplyDIRECT’s traditional performance-based pricing. “We offer companies two no-brainer reasons to work with us. Our campaigns are incredibly focused and predictable, and our pricing model mitigates a lot of risk,” Barth explained.

Some of the clients who are helping fuel SimplyDIRECT’s growth include:

SimplyDIRECT is a marketing services firm that helps clients identify, engage and qualify prospects with maximum precision. Its offerings include survey-based lead generation, building target account databases and cleaning and enhancing inquiries and leads. Founded in 1996 and based in Sudbury , Massachusetts the company is privately held.