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Database Hygiene

Feed Your Marketing Engine with Complete, Accurate, Fresh Contacts

Most clients admit that their database needs a refresh. Either on a one-time, periodic or on-going basis SimplyDIRECT can append, refresh or expand the lists you already have to help you fully “harvest” the stream of names coming into your company and maximize your marketing campaign results.

How We Do It

  • Make sure all data is in a consistent format.
  • Eliminate duplicates on both the contact and account level.
  • Match against our internal data source and licensed external data sources, and add missing data to each record (i.e. company revenue, SIC code).
  • Confirm the contact information you have on file or build new contacts based on your specific title specs – we can even build contacts based on roles or job functions.

SimplyDIRECT can take the contacts you already have—whether from website leads, trade show lists, telesales and field sales—and deliver a list back to you that is cleaner, more up to date and enhanced with account data.

· Eliminate duplicates on both the contact and account level.





 
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